Blog

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Oct 20, 2016

Creating and Using a Marketing Calendar Effectively

By AxiomPrint

The  that you keep in your toolbox can help you in the success of your marketing goals. A primary and essential tool is the marketing calendar. A marketing calendar assists you in launching your marketing vehicles in a way that can drive you to your goal using a structured and thought-out manner so that nothing is forgotten. Your marketing calendar serves as […]

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Oct 19, 2016

Four Steps To Measure Brand Marketing

By AxiomPrint

It isn’t easy being the CMO in any company. While each wave of marketing innovation creates new capabilities and possibilities for interacting with audiences, the same tide also brings a longer and more complicated list of expectations for proving the impact on the business. And nowhere is this paradox better illustrated than in the world […]

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Oct 18, 2016

Roll Up Banner Stands – How To Use It For Your Advantage?

By AxiomPrint

Roll up banner stands are one of the best advertising tools available in the present market. Read on to know the effective ways to make the best use of roll up banner stands as promotional marketing tool. You must have heard a lot about the advantages of the roll up banner stands for promotional and […]

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Oct 17, 2016

4 Ways Custom Printing Can Benefit Your Business

By AxiomPrint

With the internet at our fingertips, there are now many ways to advertise and promote businesses, products, and services. And while digital marketing is often the way to go, nothing beats printed marketing strategies. Custom printed items that directly reach your customer have a guaranteed chance at visibility, and are a real-time means of growing […]

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Oct 13, 2016

Rules of good catalog design

By AxiomPrint

1) Appeal to lifestyle desires Appeal to what makes a person buy Sometimes people buy to fill a need but most of the time people buy because of want. They buy something they want because they envision feeling better, more satisfied after they have exchanged their hard-earned money for the product or service you have […]

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Oct 12, 2016

9 Inspiring Trade Show Giveaways

By AxiomPrint

there are some aspects of  the perfect trade show giveaway that will never change: they need to be budget-friendly, easy to transport, and attractive to potential booth visitors. Think Beyond the Pen  According to the 2016 ASI Global Impressions Study, usefulness is a key reason that people keep promotional products they receive. 77% of people […]

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Oct 11, 2016

Tutorial: How To Create A Custom Icon Webfont

By AxiomPrint

The possibility of embedding a custom font in an HTML website revolutionised the potential of web development and opened up many new possibilities for designers. Soon, it became popular to embed various symbols as a font, and Font Awesome became an industry standard. The great advantage of fonts over sprite graphics is their superior load […]

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Oct 11, 2016

When is the Right Time to Give Your Business Card or to Ask for One?

By AxiomPrint

While you’re at a networking event, at some point in your conversation with  another person or with other people if you’re talking a group, you are going to want to be able to give out your Business Card to them.     The question faced by most people is often  when is it appropriate to do […]

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Oct 10, 2016

Does Outdoor Advertising Still Work?

By AxiomPrint

Well, to the question of whether we pay attention to billboards, the study showed that 71% of us “often look at the messages on roadside billboards (traditional and digital combined) and more than one-third (37%) report looking at an outdoor ad each or most of the time they pass one.”

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