While a lot of advertising these days is done in a high-tech way, you still can’t beat the old-fashioned billboard market. The first thought that many […]
When we say “outdoor advertising, we are talking about billboards. Those huge poster boards that dot the main highways and byways of our great land. We went looking for some […]
Over the last 10 to 15 years, technology has drastically changed workplace attitudes and processes. Mobile devices, CRM systems, cloud computing and big data have all […]
Recipients of promotional products have a significantly more positive image of a company than those who do not receive promotional products. A promotional product incentive and […]
Promotional Consultants: The Rock Stars Of The Marketing World Need 1,000 screen-printed t-shirts for a concert? Done! How about 500 whistles to hand out at […]
Direct Mail Direct Mail – the most efficient communication channel with a particular user. Professionally written sales letter, according to the American advertising agency professionals “Cunningham […]
Despite the development of digital and online technologies, print media is still popular. Which methods of direct marketing will be most effective- it’s a controversial issue […]
Psychology in the design: the effect of framing, binding effect, psychological pricing, data visualization… Traditional economic theory has long suggested that people are logical, dispassionate, and […]