Promotional Products As a Marketing Medium: Frequently Asked Questions

FAQs

Promotional Products As a Marketing Medium: Frequently Asked Questions

Q: What Are Promotional Products?   A: Promotional products—usually imprinted with a company’s name, logo or message—include useful or decorative articles of merchandise that are used in marketing and communication programs. Imprinted products that are distributed free are called promotional products. Imprinted items given as an incentive for a specific action are known as premiums. […]

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