Axiom Printing Services

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25 Salon Marketing Ideas The Pros Use

Looking to generate more business for your salon? You are in the right place. We polled top salon owners and marketing experts and asked the for their #1 salon marketing idea. Below we give you their responses, separated into four categories: 1. Embrace Technology to Boost Sales 2....

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Promotional Products Work! Fact Sheet

Recipients of promotional products have a significantly more positive image of a company than those who do not receive promotional products. A promotional product incentive and eligibility in a sweepstakes drew as many as 500 percent more referrals than an appeal letter alone. Tradeshows: 71.6% of attendees...

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Correct file formats: RGB and CMYK

If you’re starting out as a designer, one of the most confusing aspects of computer-based graphic design is the difference between RGB and CMYK color modes, as well as the difference between various file formats. Although this subject is brought up countless of times in the...

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Promotional Products As a Marketing Medium: Frequently Asked Questions

Q: What Are Promotional Products?   A: Promotional products—usually imprinted with a company’s name, logo or message—include useful or decorative articles of merchandise that are used in marketing and communication programs. Imprinted products that are distributed free are called promotional products. Imprinted items given as an...

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10 Ways to Improve Typography In Your Designs

Typography is more than just picking a font and a point size from some drop-down menus on your computer. It’s an art and a skill whose history goes back centuries, to the wooden and metal type used with printing presses. And while we can learn from...

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5 REASONS TO PRINT FLYERS FOR YOUR BUSINESS

Flyer Printing  has always been one of the foundations in building and popularizing businesses. However, it has always been embattled, considering that it’s facing stiff competition from different forms of media, from traditional media like newspapers and TV to digital like the Internet. If you’re looking to...

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10 Reasons Why Promotional Products Work! Facts and Statistics

Promotional Consultants: The Rock Stars Of The Marketing World   Need 1,000 screen-printed t-shirts for a concert? Done! How about 500 whistles to hand out at a marathon? No Problem! Promotional consultants develop solutions for marketing challenges. From increasing brand awareness to increasing tradeshow traffic, promotional consultants...

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Wide Format Printing Technology and Trends for 2016

Over the past few years, consumers have been treated to a fast paced innovation in the world of digital printing. This has seen an introduction of some of the best technologies aimed at meeting varying consumer needs this helping in business growth and satisfaction. Wide...

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